AI for your marketing, with a human at the wheel.
From content and ads to reporting: AI takes the repetitive work off your hands, so your marketing team has time for strategy and creativity. Always with a human checking the output.
- ✓More content in less time, in your own tone of voice
- ✓Ads set up and optimised, built on years of PPC experience
- ✓Reports and dashboards that fill themselves
- ✓Fixed prices, no hourly billing
Where marketing teams save time
Blogs, social posts and newsletters in a fraction of the time, based on your house style.
Campaigns, ad copy and audiences set up and tested faster. We come from the PPC world.
From keyword research to complete content clusters that reinforce each other.
GA4, Google Ads and social data automatically summarised into a report that holds up.
Incoming leads automatically enriched, scored and added to the CRM.
Generate image and copy variants so you find out faster what works.
Concrete use cases
A few examples of what we build for marketing teams. No theory, but things that save time tomorrow.
A content machine in your own style
We capture your tone of voice, brand and examples, so AI drafts concepts that sound like you. The editor checks and publishes; the blank-page feeling is gone.
Ads that prepare themselves
New campaigns, ad copy and variants are set up based on your offer and audience. You choose and go live; the testing groundwork is done.
Monthly reporting in minutes
Data from GA4, Google Ads and social is pulled and summarised into a readable report with the insights that matter, instead of an afternoon of copy-paste.
Lead follow-up on autopilot
Incoming leads are enriched, scored and added to the CRM, with a draft follow-up email ready. The account manager only has to send.
Our own rank tracker, for a few euros a month
Most rank trackers charge 50 to 130 euros a month for a list of Google positions. We found that too much, so we built it ourselves: a small script plus an Apify actor that pulls the positions, operated from Claude via MCP.
- ✓Twice a week (Monday and Thursday) it checks 64 keywords
- ✓For empathree.ai across 8 towns in the north of the Netherlands
- ✓Emails the position per keyword, plus whether we went up or down
- ✓Cost: a few euros a month, you pay per check instead of a fixed subscription
That is exactly how we approach your marketing: small, concrete and without needless subscriptions. With a human looking at the numbers.
Process first, tool later
We do not start with a tool, but with your marketing process. Where does time leak away, which work is repetitive, and what genuinely needs a human? Only then do we decide what AI takes on.
Marc comes from the world of Google Ads and PPC, so we know how marketing really works. And because the human stays in the loop, you keep control of quality, brand and tone, even as the technology keeps speeding up.
Marc lives for this
Marc comes from the world of Google Ads and PPC (7+ years) and builds and shares about AI in marketing almost daily. A selection from his LinkedIn:
Are you paying more than 20 euros a month for a rank tracker? Most tools charge 50 to 130 euros for a list of Google positions. So I built it myself, operated from Claude.
5 apps every marketing agency should vibe code themselves: from a brand monitor to reviews-into-ads and a data anonymiser that scrubs client names before you paste anything into ChatGPT.
Your marketing manager is building software. That is a problem. Kevin discovered Lovable and Claude Code and now builds internal tools, but cannot read the code himself.
What we built
LinkMyAgency
Our own SaaS for marketing agencies: client access from 30 minutes to 30 seconds. Now 100+ agencies.
Bekijk caseTOADS CRM
A bespoke CRM for nearly 700 locations with all marketing and advertising sources connected, operable from Claude.
Bekijk caseBietenradar
A local idea built with AI, picked up by national media within a day. Content and PR that works.
Bekijk caseReady to speed up your marketing with AI?
Plan a no-obligation introduction. We show you where the most time can be saved for you.