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Own product · SaaS

LinkMyAgency: client access in 30 seconds, not 30 minutes

We first built LinkMyAgency to solve a problem we felt in our own agency every day. Today it is a full SaaS product used by more than 250 agencies worldwide.

The LinkMyAgency homepage: client account access in 30 seconds instead of 30 minutes.
The LinkMyAgency homepage: client account access in 30 seconds instead of 30 minutes.
30 sec
access, instead of 30 minutes
250+
agencies worldwide
5,000+
connected profiles
100+
platform integrations
01 · De uitdaging

The problem: onboarding that drags on forever

Marc comes from the Google Ads world. Getting access to client accounts always took ages. Clients had lost their login details, no longer knew how to sign in, and could not find the place inside Google Ads or Facebook where you grant access.

As an agency you had to explain it from scratch every single time. And because Google, Meta and other platforms regularly change how you grant access, your instructions were out of date a month later.

Lost credentials

Clients lost their login details and did not know where to grant access.

Explaining it again and again

Every onboarding needed manual guidance, per platform, per client.

A moving target

Platforms constantly change their access flows, so every guide quickly went stale.

02 · Onze aanpak

The solution: one branded link, sorted in 30 seconds

We built LinkMyAgency: one secure, branded link that lets a client grant access to all their marketing accounts at once. No password sharing, no manuals.

01

One link, every platform

The client clicks one branded link and is guided step by step through the connection, for Google, Meta, Microsoft, TikTok and more than 100 other platforms.

02

Secure via OAuth

Connecting runs on OAuth 2.0: no passwords are shared or stored. GDPR-proof and SOC 2 certified.

03

Always up to date

When a platform changes its flow, we fix it centrally, with real-time monitoring and alerts. You never have to worry about it.

03 · Het resultaat

What it delivered

  • From internal tool to SaaS: First built to help ourselves, then brought to market as a full SaaS product.
  • A razor-sharp flow: Users first found inviting people too complex. With a UX expert we turned it into a tight flow for both agency and client.
  • Proven at scale: More than 250 agencies worldwide used LinkMyAgency, with over 5,000 connected profiles.
De les

Our best products come from our own frustration. What we build for ourselves to save time often turns out to be exactly what others need too. That is how we work at Empathree: a concrete problem, a tight solution, and building on until it truly works.

I wish I had this several years ago. It would have saved me so much time, frustration and even a keyboard.

Dennis Pettinga
former CEO, Daar-om.nl