AI Agency Roden
Roden has a surprisingly complete economy: retail, healthcare, engineering and manufacturing on the Haarveld business park, plus plenty of commuters heading to Groningen. We help entrepreneurs here put AI to practical use.

Why now, and why here
The economy of Roden and Noordenveld rests on a few clear pillars: regional shops on the Brink, SMEs and manufacturing at Haarveld (engineering, metal, construction and installation) and a large group commuting to Groningen daily. Many of these businesses run on manual work in quotes, planning and admin.
We start with the process, not the tool. First we understand where your time goes, then we build something that fits. A fixed price, clearly defined.
What we do for you

AI workshops
Teach your team to work with AI, practical and ready to use straight away. In-company at your location.
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AI implementation
From a single task to a working system, with an adoption plan so your team actually uses it.
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Bespoke software
Software built with AI. A working product fast, then made production-ready and secure.
Read moreExamples of what we build
Every business has its own headaches. This is the kind of thing we build. Examples, not off-the-shelf products. We always start with your process.
Making quotes faster for an installation firm
An installation or engineering firm at Haarveld makes quotes based on photos, emails and a short job description. An AI assistant turns that input into a draft quote with the right line items, prices and text from your own template.
What normally takes an evening is now a matter of checking. The owner reviews the quote and adjusts where needed before it goes out. AI delivers the draft, you stay in control.
This is an example of what we can build for you, not an existing product.
Spots for a workshop in Roden
A few venues in and around the village where you and your team can settle in comfortably.

Hotel Onder de Linden
Central in Roden and flexible to set up, from a small team to a larger session.

Havezate Mensinge
A special, quiet setting for when you want to spend a day really thinking with the team.
Close by, from Groningen
Roden sits just outside Groningen, about half an hour's drive from our office. For a workshop or implementation project we come to you on site, so we're sitting down with your people over your real work.
We work for SMEs across the north of the Netherlands and speak the region's language.
Leonard Springerlaan 35, Groningen

Our lead developer is from Roden
René Vrieling grew up in Roden and knows the mindset here from the inside: get stuck in, stay level-headed and simply make sure it works. At Empathree he's the lead developer who makes the vibe code production-ready and secure, so what we build really does run reliably in your business.
For René, technology is never an end in itself, but something that should make the work lighter. Roden is simply home to him.
Frequently asked questions
Do you also come to Haarveld?
Certainly. We're happy to come to you on site at the business park, so we can see how the work really runs.
What does an AI project cost?
We work with fixed prices. After a first conversation you know exactly what you'll get and what it costs.
Is your developer really from Roden?
Yes. René Vrieling, our lead developer, grew up in Roden. Handy if you want someone who genuinely knows the region.
Meet Empathree
Empathree is an AI agency from Groningen. We help SMEs use AI not as a toy, but as something that genuinely takes work off your plate. Always with a human checking the output.

What we believe
AI is fast, but speed alone delivers nothing. The value sits in the last 30 percent: judgement, nuance, knowing which question to ask. So we never start with a tool. First we map your process, then we look at where most time leaks away, and only then decide what AI handles and what stays human work.
How we work
We work at fixed prices, no billing by the hour. You know where you stand up front. We often start with a workshop to get your team on board, then build a working system step by step, and make bespoke software where it pays off. In our own Empathree Studio we build in our developers' coding style, so everything ships secure and production-ready.
Who you get
Behind Empathree are Marc Cornelius, Maarten Oostland and René Vrieling. Marc and Maarten handle strategy, workshops and implementation, René is the lead developer who makes the software watertight. All three of us live in Groningen, so you deal with local people who build with AI every day. We only teach what we use ourselves.
Why humans in the loop
The world is filling up with automated AI slop. Our answer is simple: the human stays in the loop. With us, and with you. That is how you keep control, quality and trust, even as the technology keeps getting faster.