AI Agency Borger
Borger is the dolmen village par excellence. Next to the Hunebedcentrum lies D27, the largest dolmen in the Netherlands, drawing an estimated 200,000 visitors a year. Tourism and recreation are in its DNA.

Why now, and why here
Borger's economy relies heavily on visitors: the Hunebedcentrum, the Hondsrug and the many recreation businesses draw people to the area all year round. In hospitality and recreation, quick and personal follow-up is everything, and that is exactly where the admin often falls behind.
We do not simply drop in AI. First we look at where time disappears in your process, whether in bookings, questions or reviews, and only then what technology can add. Concrete, no hype.
What we do for you

AI workshops
Teach your team to work with AI, practical and ready to use straight away. In-company at your location.
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AI implementation
From a single task to a working system, with an adoption plan so your team actually uses it.
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Bespoke software
Software built with AI. A working product fast, then made production-ready and secure.
Read moreExamples of what we build
Every business has its own headaches. This is the kind of thing we build. Examples, not off-the-shelf products. We always start with your process.
Handling guest questions and bookings smartly
Think of a campsite, hospitality or recreation business that gets buried in questions about availability, opening hours and the surrounding area during the season. An AI assistant answers those questions straight away in several languages and passes on real bookings or complaints.
That way you no longer miss an enquiry in peak season and your team has time left for the guests who are there. Personal contact stays down to people; the AI only handles the standard questions.
This is an example of what we can build for you, not an existing product.
Close by, from Groningen
Borger lies along the N34 and can be reached from Groningen in about 40 minutes. We come over for a session on site, including in the run-up to the season.
Fixed prices, short lines and an approach that suits the way you work.
Leonard Springerlaan 35, Groningen
Frequently asked questions
Does this also work for a recreation or hospitality business?
Especially there. Bookings, guest questions and reviews take a lot of time, certainly in season. There is plenty to gain with smart automation.
Can it also handle guests in different languages?
Yes. AI can handle questions in several languages, which is handy given the many visitors around the Hunebedcentrum and the Hondsrug.
What does it cost?
We work with fixed prices that we agree up front, with no surprises afterwards. We start small and measurable.
Meet Empathree
Empathree is an AI agency from Groningen. We help SMEs use AI not as a toy, but as something that genuinely takes work off your plate. Always with a human checking the output.

What we believe
AI is fast, but speed alone delivers nothing. The value sits in the last 30 percent: judgement, nuance, knowing which question to ask. So we never start with a tool. First we map your process, then we look at where most time leaks away, and only then decide what AI handles and what stays human work.
How we work
We work at fixed prices, no billing by the hour. You know where you stand up front. We often start with a workshop to get your team on board, then build a working system step by step, and make bespoke software where it pays off. In our own Empathree Studio we build in our developers' coding style, so everything ships secure and production-ready.
Who you get
Behind Empathree are Marc Cornelius, Maarten Oostland and René Vrieling. Marc and Maarten handle strategy, workshops and implementation, René is the lead developer who makes the software watertight. All three of us live in Groningen, so you deal with local people who build with AI every day. We only teach what we use ourselves.
Why humans in the loop
The world is filling up with automated AI slop. Our answer is simple: the human stays in the loop. With us, and with you. That is how you keep control, quality and trust, even as the technology keeps getting faster.