Custom software in Hoogeveen
Hoogeveen sits at the crossroads of the A28 and A37, and you can tell from the activity. From De Wieken to the Buitenvaart along the motorway there is a solid base of SMEs here. We build custom software with AI, fast and secure, fitting your process exactly.

Why custom software, and why here
Hoogeveen owes its position to its location. De Wieken is the largest industrial estate with around 8,600 jobs, and on the Buitenvaart along the A37 companies such as PostNL and wholesalers set up shop. Plenty of logistics, trade and services, with the administrative work that comes with it.
That work often gets stuck on off-the-shelf packages that almost fit, or on loose spreadsheets. With AI we quickly build custom software that does fit, made secure and production-ready by our own developers.
What we build for you

Custom software
Software built with AI: a working product fast, made secure and production-ready.
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Your own CRM or tool
A system that fits how you work, instead of forcing your process into an off-the-shelf package.
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Build together in Studio
In Empathree Studio we build in our developers' code style, with review on every line.
Read moreFrom practice
From a full inbox to an app that sorts
Take a trading or logistics company on the Buitenvaart that gets email all day long: orders, questions, complaints. We build an app around it: the AI sorts the inbox, summarises each email and drafts a reply.
A working prototype fast, then made secure and scalable by our developers. Every reply is checked by a person, so you add your own final check as the last step.
This is an example of what we can build for you, not an existing product.
Software we built

Argo: from measuring up rooms to a signed quote in one app
Dictate the rooms on site, AI produces the room schedule and the calculation, and the client signs digitally. Without printing and scanning.
Close by, from Groningen
From Groningen you are in Hoogeveen in about three quarters of an hour, straight down the A28. We are happy to come and see how you work today and with which systems, because good software starts with the real process.
Small team, short lines, fixed prices. You know in advance what you get, and no supplier who arranges everything from a distance.
Leonard Springerlaan 35, Groningen
Frequently asked questions
Do you build on top of something we already have?
Yes. Sometimes we build new, sometimes we finish or secure what you started yourself or with AI.
So you are not vibe coders?
No. AI helps us build fast, but all code is checked by experienced developers we employ ourselves. Secure, scalable and production-ready.
What does custom software cost?
We work with fixed prices, no hourly billing. After a first conversation you know exactly what you get and what it costs.
Meet Empathree
Empathree is an AI agency from Groningen. We help SMEs use AI not as a toy, but as something that genuinely takes work off your plate. Always with a human checking the output.

What we believe
AI is fast, but speed alone delivers nothing. The value sits in the last 30 percent: judgement, nuance, knowing which question to ask. So we never start with a tool. First we map your process, then we look at where most time leaks away, and only then decide what AI handles and what stays human work.
How we work
We work at fixed prices, no billing by the hour. You know where you stand up front. We often start with a workshop to get your team on board, then build a working system step by step, and make bespoke software where it pays off. In our own Empathree Studio we build in our developers' coding style, so everything ships secure and production-ready.
Who you get
Behind Empathree are Marc Cornelius, Maarten Oostland and René Vrieling. Marc and Maarten handle strategy, workshops and implementation, René is the lead developer who makes the software watertight. All three of us live in Groningen, so you deal with local people who build with AI every day. We only teach what we use ourselves.
Why humans in the loop
The world is filling up with automated AI slop. Our answer is simple: the human stays in the loop. With us, and with you. That is how you keep control, quality and trust, even as the technology keeps getting faster.